/* ============================================================
   THE BALLER COMPANY — laboratorio de estrategias y portada
   Flujos verticales por fases. Sin JavaScript se leen como
   una lista ordenada con todas las variables visibles.
   ============================================================ */

/* ---------- Colores por canal ---------- */
.lab [data-kind]{--kb:var(--paper-3);--kc:var(--ink-2)}
.lab [data-kind="instagram"]{--kb:#FBE7EF;--kc:#B8326A}
.lab [data-kind="meta"]{--kb:#E7ECFB;--kc:#3551C9}
.lab [data-kind="google"]{--kb:#FCF0DC;--kc:#A45F00}
.lab [data-kind="linkedin"]{--kb:#E1EFF8;--kc:#0A66C2}
.lab [data-kind="email"]{--kb:#F2E8F6;--kc:#7B3FA0}
.lab [data-kind="chat"]{--kb:#E2F5E9;--kc:#1C8A4B}
.lab [data-kind="crm"]{--kb:#E8EEF2;--kc:#34566E}
.lab [data-kind="sales"]{--kb:var(--wine-tint);--kc:var(--wine-deep)}
.lab [data-kind="data"]{--kb:var(--wine);--kc:#fff}

/* ---------- Pestañas ---------- */
.lab-tabs{display:none;gap:6px;flex-wrap:wrap;margin-bottom:26px}
.js .lab-tabs{display:flex}
.lab-tabs [role="tab"]{display:inline-flex;align-items:center;gap:10px;padding:10px 16px;border:1px solid var(--line);border-radius:100px;
  background:var(--paper);font:inherit;font-size:14px;font-weight:500;color:var(--ink-2);cursor:pointer;transition:border-color .3s,background .3s,color .3s}
.lab-tabs [role="tab"] .mono{font-size:10.5px;color:var(--ink-3);transition:color .3s}
.lab-tabs [role="tab"]:hover{border-color:rgba(160,56,67,.45);color:var(--ink)}
.lab-tabs [role="tab"][aria-selected="true"]{background:var(--ink);border-color:var(--ink);color:var(--paper)}
.lab-tabs [role="tab"][aria-selected="true"] .mono{color:var(--wine-light)}
.lab-strat[hidden]{display:none}
.js [data-lab]:not(.ready) .lab-strat:not(:first-of-type){display:none}
.lab-strat + .lab-strat{margin-top:56px}
.js .lab-strat + .lab-strat{margin-top:0}

/* ---------- Cabecera y reparto de inversión ---------- */
.lab-head{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(20px,4vw,56px);align-items:end;margin-bottom:20px}
.lab-head > *{min-width:0}
.lab-head .mono{color:var(--wine)}
.lab-head h3{font-size:clamp(24px,2.7vw,34px);letter-spacing:-.035em;line-height:1.1;margin-top:10px}
.lab-head p{margin-top:12px;color:var(--ink-2);max-width:62ch;font-size:15.5px}
.lab-meta{display:grid;grid-template-columns:repeat(3,1fr);gap:8px;margin:0}
.lab-meta div{border:1px solid var(--line);border-radius:var(--r-lg);padding:12px 14px;background:var(--paper)}
.lab-meta dt{font-family:var(--mono);font-size:10px;letter-spacing:.09em;text-transform:uppercase;color:var(--ink-3)}
.lab-meta dd{margin:5px 0 0;font-size:13.5px;line-height:1.35}
@media(max-width:960px){.lab-head{grid-template-columns:1fr}}
@media(max-width:560px){.lab-meta{grid-template-columns:1fr}}

.lab-split{display:grid;grid-template-columns:auto minmax(0,1fr);gap:10px 18px;align-items:center;margin-bottom:20px;
  padding:14px 18px;border:1px solid var(--line);border-radius:var(--r-lg);background:var(--paper)}
.lab-split > .mono{font-size:10.5px;color:var(--ink-3)}
.ls-bar{display:flex;gap:2px;height:10px;border-radius:100px;overflow:hidden;background:var(--paper-3)}
.ls-bar i{flex:var(--s) 1 0;background:var(--kc)}
.js .lab-split .ls-bar{clip-path:inset(0 100% 0 0);transition:clip-path 1.4s var(--ease) .15s}
.js .lab-split.in .ls-bar{clip-path:inset(0)}
.ls-legend{grid-column:1/-1;list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:6px 18px;font-size:12.5px;color:var(--ink-2)}
.ls-legend li{display:inline-flex;align-items:center}
.ls-legend i{width:8px;height:8px;border-radius:2px;background:var(--kc);margin-right:7px}
.ls-legend b{margin-left:6px;font-weight:600;color:var(--ink)}
@media(max-width:640px){.lab-split{grid-template-columns:1fr}}

/* ---------- Lienzo y panel ---------- */
.lab-body{display:grid;grid-template-columns:minmax(0,1fr);gap:clamp(14px,2vw,22px);align-items:start}
.js .lab-body{grid-template-columns:minmax(0,1.5fr) minmax(290px,.85fr)}
.lab-stage{position:relative;border:1px solid var(--line);border-radius:var(--r-xl);background:var(--paper);overflow:hidden;
  box-shadow:0 50px 110px -70px rgba(26,19,21,.55)}
.lab-bar{display:flex;align-items:center;gap:7px;padding:11px 16px;border-bottom:1px solid var(--line);background:var(--paper-2)}
.lab-bar i{width:9px;height:9px;border-radius:50%;background:var(--paper-3)}
.lab-bar b{margin-left:8px;font-family:var(--mono);font-weight:400;font-size:11.5px;color:var(--ink-3);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.lab-live{margin-left:auto;display:none;align-items:center;gap:7px;font-family:var(--mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--wine);white-space:nowrap}
.js .lab-live{display:inline-flex}
.lab-live::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--wine);animation:pulse 1.8s ease-in-out infinite}
.paused .lab-live{color:var(--ink-3)}
.paused .lab-live::before{background:var(--ink-3);animation:none}
.lab-canvas{position:relative;padding:clamp(20px,2.6vw,32px) clamp(16px,2.4vw,30px);
  background-image:radial-gradient(circle,rgba(26,19,21,.12) 1px,transparent 1.3px);background-size:22px 22px}
.dark .lab-canvas{background-image:radial-gradient(circle,rgba(255,255,255,.12) 1px,transparent 1.3px)}
.lab-edges{position:absolute;left:0;top:0;overflow:visible;pointer-events:none;z-index:0}

/* ---------- Fases ---------- */
.lab-flow{list-style:none;margin:0;padding:0 0 0 40px;position:relative;z-index:1;display:flex;flex-direction:column;gap:clamp(30px,3.6vw,44px)}
.lab-flow::before{content:"";position:absolute;left:12px;top:10px;bottom:10px;width:1px;
  background:repeating-linear-gradient(to bottom,var(--line-2) 0 4px,transparent 4px 8px)}
.lab-phase{position:relative;display:flex;flex-direction:column;gap:12px}
.ph-head{position:relative;display:flex;align-items:baseline;flex-wrap:wrap;gap:4px 10px}
.ph-n{position:absolute;left:-40px;top:-3px;width:25px;height:25px;border-radius:50%;display:grid;place-items:center;
  background:var(--paper);border:1px solid var(--line-2);font-family:var(--mono);font-size:10px;color:var(--ink-3);transition:background .4s,border-color .4s,color .4s}
.ph-head b{font-family:var(--display);font-size:16px;font-weight:600;letter-spacing:-.02em}
.ph-when{font-family:var(--mono);font-size:10.5px;letter-spacing:.07em;text-transform:uppercase;color:var(--ink-3)}
.lab-phase.is-past .ph-n{border-color:var(--wine);color:var(--wine)}
.lab-phase.is-current .ph-n{background:var(--wine);border-color:var(--wine);color:#fff;box-shadow:0 0 0 5px var(--wine-tint)}
.lab-gate{position:relative;z-index:2;align-self:center;display:inline-flex;align-items:center;gap:8px;max-width:100%;margin:0 0 4px;
  padding:7px 14px;border:1px dashed rgba(160,56,67,.5);border-radius:100px;background:var(--paper);font-size:12.5px;line-height:1.35;color:var(--ink-2)}
.lab-gate span{flex:none;font-family:var(--mono);font-size:10px;letter-spacing:.08em;text-transform:uppercase;color:var(--wine)}
.lab-phase.is-current .lab-gate{border-color:var(--wine);color:var(--ink);background:var(--wine-tint)}
.lab-row{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(var(--n),minmax(0,1fr));gap:12px;align-items:stretch}

/* ---------- Nodos ---------- */
.lab-node{position:relative;display:flex;flex-direction:column}
.ln-btn{display:flex;flex-direction:column;gap:9px;width:100%;height:100%;margin:0;padding:14px;text-align:left;font:inherit;color:inherit;cursor:pointer;
  border:1px solid var(--line);border-radius:14px;background:var(--paper);box-shadow:0 12px 30px -24px rgba(26,19,21,.55);
  transition:border-color .4s,box-shadow .4s,transform .45s var(--ease),opacity .4s}
.ln-btn:hover{border-color:rgba(160,56,67,.5);transform:translateY(-2px)}
.ln-btn:focus-visible{outline:2px solid var(--wine);outline-offset:3px}
.ln-top{display:flex;align-items:center;gap:8px;min-width:0}
.ln-ico{flex:none;width:28px;height:28px}
.ln-ico svg{display:block;width:100%;height:100%}
.ln-tag{flex:1;min-width:0;font-family:var(--mono);font-size:9.5px;letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3);
  white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.ln-share{flex:none;font-family:var(--mono);font-size:10.5px;padding:3px 7px;border-radius:100px;background:var(--wine-tint);color:var(--wine-deep)}
.ln-title{font-family:var(--display);font-size:15px;font-weight:600;letter-spacing:-.02em;line-height:1.25;color:var(--ink)}
.ln-chips{display:flex;flex-wrap:wrap;gap:5px;margin-top:auto}
.ln-chips span{font-size:11.5px;line-height:1.2;padding:4px 8px;border-radius:100px;border:1px solid var(--line);background:var(--paper-2);color:var(--ink-2)}
.ln-detail{padding:12px 4px 4px;font-size:14px;color:var(--ink-2)}
.ln-detail dl{margin:10px 0 0;border-top:1px solid var(--line)}
.ln-detail dl div{display:grid;grid-template-columns:38% minmax(0,1fr);gap:12px;padding:8px 0;border-bottom:1px solid var(--line)}
.ln-detail dt{font-family:var(--mono);font-size:10px;letter-spacing:.07em;text-transform:uppercase;color:var(--ink-3);padding-top:2px}
.ln-detail dd{margin:0;font-size:13.5px;color:var(--ink)}
.js .ln-detail{display:none}

.js .lab-node:not(.is-active):not(.is-done) .ln-btn{opacity:.62}
.lab-node.is-done .ln-btn{border-color:rgba(160,56,67,.3)}
.lab-node.is-active .ln-btn{opacity:1;border-color:var(--wine);transform:translateY(-3px);
  box-shadow:0 0 0 4px var(--wine-tint),0 24px 46px -26px rgba(160,56,67,.75)}
.lab-node.is-active .ln-ico{animation:lnpop .7s var(--ease)}
.lab-node.is-active::after{content:"";position:absolute;inset:-7px;border:1px solid var(--wine);border-radius:19px;pointer-events:none;
  opacity:0;animation:lnring 2s var(--ease) infinite}
@keyframes lnpop{40%{transform:scale(1.2)}}
@keyframes lnring{from{opacity:.55;transform:scale(.97)}to{opacity:0;transform:scale(1.04)}}

/* ---------- Conexiones ---------- */
.le{fill:none;stroke:var(--line-2);stroke-width:1.4;transition:stroke .4s}
.le.done{stroke:rgba(160,56,67,.4)}
.le.on{stroke:var(--wine);stroke-width:2;stroke-dasharray:6 6;animation:ledash .9s linear infinite}
@keyframes ledash{to{stroke-dashoffset:-12}}
.le-end{fill:var(--line-2)}
.le-end.on,.le-end.done{fill:var(--wine)}
.lp-dot{fill:var(--wine);opacity:.2;transition:opacity .4s}
.lp-dot.on{opacity:1}

/* ---------- Panel de detalle ---------- */
.lab-panel{position:sticky;top:96px;display:flex;flex-direction:column;gap:16px;padding:clamp(18px,2.2vw,26px);
  border:1px solid var(--line);border-radius:var(--r-xl);background:var(--paper);box-shadow:0 40px 90px -60px rgba(26,19,21,.5)}
.lab-panel[hidden]{display:none}
.lp-head{display:flex;align-items:flex-end;gap:14px}
.lp-num{font-family:var(--display);font-size:52px;font-weight:600;letter-spacing:-.06em;line-height:.85;color:var(--wine);white-space:nowrap}
.lp-num small{font-size:.32em;color:var(--ink-3);letter-spacing:0;margin-left:5px}
.lp-phase{min-width:0;padding-bottom:3px}
.lp-phase .mono{display:block;color:var(--wine);font-size:10.5px}
.lp-when{display:block;margin-top:3px;font-size:13px;color:var(--ink-3)}
.lp-gate{margin:0;padding:9px 12px;border:1px dashed rgba(160,56,67,.45);border-radius:12px;background:var(--wine-tint);font-size:13px;line-height:1.45;color:var(--ink)}
.lp-gate[hidden]{display:none}
.lp-gate b{font-family:var(--mono);font-size:10px;font-weight:400;letter-spacing:.08em;text-transform:uppercase;color:var(--wine);margin-right:6px}
.lp-body{min-width:0}
.lp-tagrow{display:flex;align-items:center;gap:8px}
.lp-body h4{font-size:20px;letter-spacing:-.025em;line-height:1.2;margin:6px 0 0}
.lp-body p{font-size:14.5px;color:var(--ink-2);margin:8px 0 0}
.lp-body dl{margin:14px 0 0;border-top:1px solid var(--line)}
.lp-body dl div{display:grid;grid-template-columns:36% minmax(0,1fr);gap:12px;padding:9px 0;border-bottom:1px solid var(--line)}
.lp-body dt{font-family:var(--mono);font-size:10px;letter-spacing:.07em;text-transform:uppercase;color:var(--ink-3);padding-top:2px}
.lp-body dd{margin:0;font-size:13.5px;line-height:1.45;color:var(--ink)}
.lp-anim{animation:lpin .5s var(--ease)}
@keyframes lpin{from{opacity:0;transform:translateY(8px)}}
.lp-ctrl{display:flex;align-items:center;justify-content:space-between;gap:12px;flex-wrap:wrap}
.lp-btns{display:flex;gap:6px}
.lp-btns button{width:38px;height:38px;border-radius:50%;border:1px solid var(--line);background:var(--paper);color:var(--ink);
  display:grid;place-items:center;cursor:pointer;transition:border-color .3s,color .3s,background .3s}
.lp-btns button:hover{border-color:var(--wine);color:var(--wine)}
.lp-btns .lp-play{background:var(--wine);border-color:var(--wine);color:#fff}
.lp-btns .lp-play:hover{background:var(--wine-deep);color:#fff}
.lp-dots{display:flex;flex-wrap:wrap;gap:4px}
.lp-dots button{width:12px;height:4px;padding:0;border:0;border-radius:4px;background:var(--line-2);cursor:pointer;transition:background .3s,width .3s}
.lp-dots button.done{background:rgba(160,56,67,.45)}
.lp-dots button.on{width:24px;background:var(--wine)}
.lab-note{margin-top:18px;font-size:13px;color:var(--ink-3);text-align:center}


/* ---------- Tableta y móvil: detalle dentro del nodo ---------- */
@media(max-width:1020px){
  .js .lab-body{grid-template-columns:minmax(0,1fr)}
  .js .lab-panel{display:none}
  .lab-edges{display:none}
  .js .lab-node.is-active .ln-detail{display:block;margin-top:-10px;padding:20px 14px 10px;border:1px solid var(--wine);border-top:0;border-radius:0 0 14px 14px;background:var(--paper)}
  .js .lab-node.is-active .ln-btn{transform:none}
  .lab-node.is-active::after{display:none}
  .lab-gate{align-self:flex-start;border-radius:12px}
}
@media(max-width:560px){
  .lab-row{grid-template-columns:1fr}
  .lab-flow{padding-left:32px}
  .ph-n{left:-32px;width:23px;height:23px}
  .lab-flow::before{left:11px}
  .ln-detail dl div{grid-template-columns:1fr;gap:2px}
}

/* ============================================================
   Portada: clientes, servicios y sectores sin desplazamiento horizontal
   ============================================================ */
.clients{border-block:1px solid var(--line);padding-block:clamp(22px,3vw,34px)}
.clients-in{display:flex;align-items:center;gap:clamp(18px,4vw,48px)}
.clients-in > .mono{flex:none;color:var(--ink-3)}
.client-grid{flex:1;display:grid;grid-template-columns:repeat(8,1fr);gap:6px}
.client-grid span{display:grid;place-items:center;height:48px;border-radius:12px;font-family:var(--display);font-weight:600;font-size:15px;
  letter-spacing:-.03em;color:var(--ink-3);white-space:nowrap;transition:color .35s,background .35s}
.client-grid span:hover{color:var(--ink);background:var(--paper-2)}
@media(max-width:1000px){.clients-in{flex-direction:column;align-items:flex-start}.client-grid{width:100%;grid-template-columns:repeat(4,1fr)}}
@media(max-width:520px){.client-grid{grid-template-columns:repeat(2,1fr)}}

.svc-bento{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px}
.sb{position:relative;isolation:isolate;display:flex;flex-direction:column;gap:10px;min-height:220px;padding:22px;border:1px solid var(--line);
  border-radius:var(--r-xl);background:var(--paper);overflow:hidden;transition:border-color .4s,box-shadow .4s,transform .5s var(--ease)}
.sb::before{content:"";position:absolute;right:-90px;bottom:-110px;width:280px;height:280px;border-radius:50%;z-index:-1;
  background:radial-gradient(circle,rgba(201,74,88,.2),transparent 65%);opacity:0;transform:scale(.4);transition:opacity .6s,transform .7s var(--ease)}
.sb:hover{border-color:rgba(160,56,67,.45);box-shadow:0 30px 64px -40px rgba(160,56,67,.6);transform:translateY(-4px)}
.sb:hover::before{opacity:1;transform:scale(1)}
.sb-top{display:flex;justify-content:space-between;gap:10px;font-family:var(--mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.sb h3{font-size:19px;letter-spacing:-.03em;margin-top:auto}
.sb p{font-size:14px;color:var(--ink-2)}
.sb .card-more{font-size:13px;margin-top:4px}
.sb.feat{grid-column:span 2;border-color:transparent;background:linear-gradient(140deg,var(--wine-deep),var(--wine) 60%,var(--wine-vivid));color:#fff}
.sb.feat::before{background:radial-gradient(circle,rgba(255,255,255,.22),transparent 65%)}
.sb.feat .sb-top{color:rgba(255,255,255,.7)}
.sb.feat h3{font-size:clamp(24px,2.4vw,30px);color:#fff}
.sb.feat p{color:rgba(255,255,255,.85);max-width:44ch}
.sb.feat .card-more{color:#fff}
.sb.feat.ink{background:linear-gradient(140deg,var(--night),#2A1B1F)}
@media(max-width:1000px){.svc-bento{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:560px){.svc-bento{grid-template-columns:1fr}.sb.feat{grid-column:auto}.sb{min-height:0}}

.chip-cloud{display:flex;flex-wrap:wrap;justify-content:center;gap:10px;max-width:960px;margin-inline:auto}